Author: admin

Posted on by — Leave a comment

Elderberry Harvest Begins

We have started harvesting the first of the elderberries from the food forest area. I am excited to have them.

We also have sunflowers in bloom. We grow sunflowers every year. It wouldn’t seem like summer without have sunflowers to enjoy.

Our figs were decimated by the warm spell in February that was followed by typically cold weather (for Feb). However, they are coming back with zeal. We’re even seeing a few young figs starting to appear. It will be a race to see if the figs are ripe or if the frost gets them before they ripen

Our goji berry plants continue to grow. No hint of fruit yet, but very rapid growth. They are loving the warm weather and intermittent thunderstorms.

There is a plethora of crazy bugs and beetles on the farm. Having a diverse ecosystem is a win for everyone and all the plants.

Posted on by

Comfrey in the Food Forest

We have been planting comfrey in the food forest area for the last few weeks. We planted comfrey root pieces and comfrey seeds around the fig and olive trees, between the blackberries and around some of the elderberries.

The cool weather has allowed the potatoes to keep growing so we are going to leave them in the ground as long as we can and let them grow. The sweet potatoes are growing as well.

Potatoes are growing, will be time to harvest soon
Sweet potatoes are growing

The rain almost every day has keep us from mowing so the grass is starting to look like a jungle. Hopefully next Friday, the weather will be better so we can mow.

We have a few peaches, looking forward to future peach harvests

Peaches
Almost ready to pick
Nice to have a few peaches

The fruit and nut trees are growing quickly while we are starting to pick blackberries. The blueberries will come later. The plants went in the ground this winter, so we will only get a few this year.

Posted on by

Trellis for Goji Berry and Raspberry

The goji berry plants are really growing. Nice to trellis both goji berries plants and the raspberries. We actually sampled our first blueberries on the farm today. That was a nice treat and milestone. It was nice having a few blackberries as well.

Posted on by

Onions! Lots of Onions!

The onion harvest was wonderful. The sweet potatoes are not planted and the drip irrigation for the potatoes. The irish potatoes are growing. It will be time to harvest them soon.

The black berries are blooming and growing. We’re looking forward to picking and eating black berries. The warm spell in February followed by a deep freeze really did a lot of damage to the fig trees, but those are coming back nicely.

The elderberries are growing and blooming. We are hoping for a nice elderberry crop this year. We had to replant some of the winter squash and pumpkins, but they ones that came up are finally starting to take off.

Posted on by

Bees on the Farm

If you’ve ever wondered what it is like to have bees and check to see if they are producing honey, then check out the video

The bees pollinate the fruit bearing plants and crops while they are producing honey. The honey actually takes on a different taste depending on which plants are blooming.

Good news – we will have honey soon


We partner with Blue Truck Honey to have bees on our farm. They are in Apex, NC

Posted on by

Camping on the Farm

It was nice to have a weekend where we just enjoyed camping on the farm, without working. The grilled creation was cooked over the fire in the black cast iron cookers. The shell was made of corn dog roll with hot dogs, chili and onions inside. Tasty!

The Mayapples are growing. We never get any of the fruit because the critters always beat us to it.

You can camp on the farm too, just visit

https://www.hipcamp.com/en-US/land/north-carolina-simply-us-farm-and-camping-retreat-zwjhp868

Posted on by

Elderberry Explosion and Cactus Blooming

Check out our very happy elderberries! Please leave a comment, let me know how you want us to prepare them for you. Do you want jam or fresh, juice, sauce, tea, or something else? Just let us know.

The cactus have bloomed and the deer enjoyed the tasty treat

Posted on by

Learning About What Our Farm Can Become and How We Are Innovating

Simply Us Farm has been a giant sketch and prototype from the beginning. I like to think of the farm as a sketch and a prototype where the lines are drawn with a tractor and the trees and bushes are dots on the sketch. We are still learning what our farm can become. Join us as I walk you through the class I just completed on innovation.

First let me share what I learned by taking the IDEO Insights for Innovation class

Join me as we discover together what I learned about the farm from observing potential customers, interviews and pulling those insights together into meaningful statements that can help guide the plan for Simply Us Farm.

First we created a challenge. The challenge guides the project.

How might we create experiences and farm products for potential customers that appeal to their desire for healthy foods from local farms who create nutrient rich goods with sustainable practices?

One really important thought

It is important to note that this class wasn’t about marketing to the customer or confirming a pre-existing solution will sell. Instead we focused on understanding the customer, developing empathy and most important – inspired by the customer.

Here are some of my insights from the project

1) Better food oriented customers want something that can be integrated into their lifestyle, which requires a convenient location for regular and ongoing touch points or purchases. Since the farm is in a remote location, I called this the tyranny of distance“

A remote location is ok for less frequent interactions or purchases where the interaction becomes a day trip, especially with family, a common understanding is the concept of the roadside vegetable stand. How the buying and interaction patterns with the farm and customers are really part of a pattern of life for the customer.

2) Better food oriented customers are looking for more healthy options, but may not be able to articulate or even realize all of the options they want or might want

3) The concept of rent-a-tree / rent-a-bush isn’t something most of the people we interviewed have ever heard of. There were several concerns about risks associated with just having the production of one plant and what happens if someone picks off the wrong plant (intentionally or accidentally).

4) Many people seeking out healthier foods also want a deeper connection with the farm where their food is grown. This connection gives them confidence that there food is raised in a smart way that results in healthier food for them. The desire to have these roots is important to many customers. Something as simple as watching smiling customers interact with farmers at the farmers market highlights that desire for a deeper connection that results in a healthier food and lifestyle choices.

What was surprising, challenging, or easy about the process of crafting insights?

Having a consistent and structured approach that keeps digging in to ask why, reveals a lot about how the customer thinks. The process of asking why, why, why, why, why is quicker at revealing results than I thought it would be. The process of asking 5 whys revealed answers that sometimes surprised the wonderful people that I interacted with during the project.